Step Up Your Personal Brand

4-Week Group-Based Online Masterclass

  • Hour glass Feeling overlooked and struggling to be heard?
  • Lack the confidence to sit at the front of the room?
  • Crave a strong personal brand but have no idea where to start?

In my Personal Brand Masterclass, I’ll help you develop the skills and habits to communicate the best version of you.

You’ll create a unique personal brand that has impact, memorability and style so that when you talk, people stop and listen.

Next programme starts:

11 Apr 2024

£745 + VAT

Course-Leader

Course overview

Stop being the world’s best-kept secret.

Think of a dream client you’d do anything to work with. Would you have the confidence and clarity to approach them, this very instance, and pitch them your services?

Or consider that perfect role. Imagine being encouraged to apply because decision makers already know you are the ideal fit.

It’s a myth that people are born with gravitas. With the right guidance and support you can develop the skills to communicate a powerful identity with confidence – day-in, day-out.

It’s why I’ve created the Personal Brand Masterclass. Together, with a group of inspirational peers, I’ll help you create an unstoppable personal brand that you can be proud of and helps you stand out from the crowd.

Deborah is one of those rare people that once you meet her you’ll feel as though you’ve known her forever, and wow, does she know her stuff! She is the person to go to if you want to improve your personal brand and impact.

Barbara Nixon

Barbara Nixon

Leadership Coach

£745 + VAT

Upcoming cohort:
11th Apr - 9th May 2024
Limited availability

Apply today

Can’t join this group?

Join my waiting list for future dates:

Booking 6+ people? Want a private Masterclass for your team? Contact me

Who is the Personal Brand Masterclass for?

Driven Business Owners

Driven Business Owners

You want to raise your reputation and profile as an expert in your field in a way that feels authentic and achievable for you.

Aspiring Industry Leaders

Aspiring Industry Leaders

You desire more gravitas, presence and respect from your network and recognise that exuding a strong personal brand is critical to this.

Ambitious Career Professionals

Ambitious Career Professionals

You want to be in the driving seat of your career and have prime opportunities come to you because of your credible and visible profile.

Isn't it time you took control of your professional destiny?

Find clarity on who you are and what you want to be known for

We will work together to uncover the essence of your personal brand – who you are, what you do and how you do it.

You are unique. You just need the tools to help you tell the world what makes you special.

Find clarity on who you are and what you want to be known for

Learn how to communicate your personal brand consistently and with confidence

Whether you like it or not, we make an impression on everyone we meet.

When your words and non-verbal communication are aligned you will deliver your personal brand message with impact. I’ll help you achieve this.

Learn how to communicate your personal brand consistently and with confidence

Develop new superpowers to become the go-to expert in your field

To succeed in our hyper-competitive world, it is crucial to be able to articulate your worth with precision.

You have to be able to pitch and present with impact. After all, shouldn’t you capitalise on the years of effort you have already put into building your personal brand?

Develop new superpowers to become the go-to expert in your field

Create new behaviours, habits and skills for life

I’ll help you develop a detailed personal brand strategy that’ll drive long-term success.

You’ll join a new network of inspirational people who will support you, hold you accountable and drive your success for years to come.

Create new behaviours, habits and skills for life

Don’t just take my word for it…

Deborah is excellent. She has taught me to take opportunities outside of my comfort zone and showed me the importance of finding my personal brand.

I will forever recommend Deborah and love every opportunity I get to work, learn and grow with her.

Create new behaviours, habits and skills for life

Ellie Stansfield

Blacks Solicitors

Deborah’s insights into personal branding are always on point!

Her expertise in this area is truly valuable for professionals looking to make their mark.

Create new behaviours, habits and skills for life

Chelsey Baker

Chief Executive, National Mentoring Day

After working with Deborah, I felt more than confident to accept my first keynote booking.

Deborah instilled in me the understanding that my authenticity and openness would see me through.

Working with Deborah has been hugely beneficial for me in taking this next step in my career.

Create new behaviours, habits and skills for life

Kirsty Collinson

Director, Training Toolz

Deborah has made a huge difference to my life and I now feel much more confident both in myself and in situations that I used to dread.

I now feel that I have presence when I enter a room and I’m daring to do many things that I once would have been too shy or scared to do.

Create new behaviours, habits and skills for life

Julie Bickerdyke

Outsourced Finance Director

Online Training That Gets Results

Based on 25+ years expertise in personal branding

Based on 25+ years expertise in personal branding

I’ve been there and done it. I know what works when it comes to creating a powerful brand.

The Personal Brand Masterclass captures all my extensive experience to help you move from good to great.

Quick wins + long-term success

Quick wins + long-term success

I’ll teach you skills and techniques to enhance your personal brand from day 1.

You’ll also forge long-lasting habits to drive your success for years to come.

Learning is better together

Learning is better together

You won’t be alone on the journey. You’ll join a small group of like-minded people who want to stretch and grow alongside you.

Together we’ll share insights, encourage each other, celebrate our victories and build lasting connections.

Powerful online learning format

Powerful online learning format

Join weekly group coaching workshops to go deep into the key topics of the course and get your burning questions answered.

Between workshops enjoy practical exercises, interactive materials and peer discussions to grow your understanding.

Designed for busy professionals

Designed for busy professionals

The best learning experiences hold people to account, but also provide the flexibility to study when they choose.

You’ll experience a carefully-crafted programme with the choice to study at a time and pace that suits you.

Fully supported

Fully supported

I’ll be your co-pilot as you establish and elevate your personal brand.

The core 4-week programme will kick-start your transformation. We’ll then support you for a further five months to make sure you have everything you need to get long-term, transformative results.

Programme Agenda

Welcome

Gain access to the course before the first live workshop. You’ll get a sneak preview of the course content to help you get in the personal brand mindset.

You can also introduce yourself to the rest of the group and explore how the course works.

Week 1: The Power of Personal Brand

  Live workshop on Thursday 11th April @ 11am GMT.

Together we’ll explore what personal branding is and how it can help you in your personal and professional life.

You’ll also get clear on what you want to achieve through personal brand and reflect on where you are right now.

  2-3 hours self-study and activity + 1 hour live class.

Week 2: Clarity

  Live workshop on Thursday 18th April @ 11am GMT.

You’ll analyse your values and celebrate your strengths and learn how to articulate these with precision.

You’ll reflect on why people already buy into you and how you can help your ambassadors share your story.

  2-3 hours self-study and activity + 1 hour live class.

Week 3: Communicate

  Live workshop on Thursday 25th April @ 11am GMT.

You’ll learn how to communicate your personal brand on a day to day basis and start building the habits and behaviours to show up on a consistent basis.

  2-3 hours self-study and activity + 1 hour live class.

Week 4: Capitalise

  Live workshop on Thursday 2nd May @ 11am GMT.

You’ll develop a personal brand strategy, including the best platforms and mode to share your message with confidence.

  2-3 hours self-study and activity + 1 hour live class.

After the programme

  Live workshop on Thursday 9th May @ 11am GMT.

Your personal brand journey doesn’t end after the final workshop, indeed you’re just getting started!

We’ll support you with weekly emails to keep you on track and ensure you continue to communicate with consistency and impact.

You’ll also have the option to join two further live workshops to re-connect with your group and share your successes!

Deborah Ogden

Hi, I'm Deborah.

It’s my belief that we all have amazing potential – often untapped and raw – but it’s there and waiting to be discovered.

By being our best self and communicating authentically, we can develop a personal brand that has impact, memorability and style. It’s about embracing your unique set of talents, skills and experience and creating a brand that is undeniably you.

I’ve been honing my craft all my life, including my years at The Emirates Old Trafford Cricket Ground where I helped professional sportsmen land lucrative sponsorship deals, build their profile and ultimately find their own voice.

I’ve pulled together everything I know into my Personal Brand Masterclass. So if you want to finally step up and present the person you’ve always wanted to, I’d love for you to join me.

Frequently Asked Questions

Over a four-week period I will introduce you to the key concepts behind creating a powerful personal brand. Together we will then use these to build a personal brand strategy, tailored to you, and execute this.

Having a strong and recognisable personal brand takes consistent effort over time. My 4-week masterclass will give you that initial impetus to ensure you have a clear plan, which we’ll then help you deliver on over the following five month period.

We want the learning experience to feel as personal as possible.

As such, we cap group sizes at 8 people to ensure everyone gets the attention and focus they deserve.

The Personal Brand Masterclass combines live group workshops (on Zoom) with on-demand, self-study online materials.

The live group workshops are weekly and last one hour. Between live workshops you are expected to complete all the online materials.

Life can get busy, and we understand. If you miss a live session or group activity, don’t worry. Recordings will be available, and you can catch up at your convenience. However, we encourage live participation to ensure you get the most from the programme.

There are no strict prerequisites. However we screen all applications for the programme to ensure they are suitable for the programme and a good fit for the group as a whole.

We expect all participants to dedicate the required time to get the results they deserve.

Yes. We provide a full money-back guarantee if you are not satisfied with the programme.

The course spans 4 weeks. You can expect to dedicate approximately 4 hours per week to fully engage with the course content, group discussions and actions. This is designed to be manageable alongside your other commitments.

Absolutely! Get in touch and we can arrange to send them full details of the program with an invoice.

Yes we do! We can adapt our core programme to tailor this for your specific needs. Contact us for more details.

To join my Personal Brand Masterclass, please submit an application.

£745 + VAT

Upcoming cohort:
11th Apr - 9th May 2024
Limited availability

Apply today

Can’t join this group?

Join my waiting list for future dates:

Booking 6+ people? Want a private Masterclass for your team? Contact me